blogstruk.comblogging tips, amateur blogs, what is a blog

What Should Google Focus On Next?

July 7th, 2008 Posted by Chanya

Last week Matt Cutts asked his blog readers to provide suggestions on what he and his Webscam team should focus on during the next few months. I’ve summarized the recommendations that seemed to be the most popular:

• Clean up .blogspot blogs: this was by far the most recommended item. Several folks pointed out its abuse by spammers.
• Locate and penalize “word salad” spam sites: these are sites that take legitimate articles and modify them by jumbling the words and stuffing them with keywords. The end result is something like “Attending digit of the some period body-art conventions, expos and shows module provide you enthusiastic opportunities to wager some of the artists in your area, as substantially as artists from every over the world.” Yes, that’s taken from a real site.
• Clean up the Digital Point network: several people mentioned this one.
• Do something about link farms.
• Give greater weight to the geography of a business. For example: if someone runs a local site for a store called “Akron Dance Shoes” and someone searches specifically for “akron dance shoes”, the top Google listings for that search term shouldn’t be the same ones you’d see if you simply searched for “shoes.” Instead Google should adjust the listings because the person is clearly searching for a service linked to a specific geographical location.
• Improve the response time on reinclusion requests.

What surprised me most was the number of times people “outed” sites that they claimed were known spam sites. Some sites even got mentioned several times. I’m thinking those sites will probably get visited by a certain web team . . . .