blogstruk.comblogging tips, amateur blogs, what is a blog

My SERP Success Story Or, How to Kill Dog for Cooking

December 30th, 2007 Posted by Chanya

As you may know, I’ve been gobbling up the teachings and blog tips of Vic, Grizz, and Courtney for the last few weeks.  One thing they all talk about is how to write posts so your site ranks high in the search engine results pages (SERPs).  I’ve only recently paid attention to keywords so it’s no wonder that my SERP rankings suck for my main keywords.

Until now.

It appears that I’ve found a key phrase that I rank high for.  The phrase is “how to kill dog for cooking.”

Someone from outside the US did a Google search for that term and found my site.  They specifically found my post titled “Cooking 101: How to Kill a Blog“.  However, if you Google the term “how to kill dog for cooking” (no quotes) sure enough, I’m #8 on page one!

Yahoo!

Oh no, wait, that’s not good.  That means there’s someone out there seriously looking for information on that procedure.  However according to Wordtracker, this guy (why do I assume it’s a man?) is probably the only person on the planet looking for that particular phrase.

So, I can’t really be happy about this since there’s almost no search traffic for this keyword phrase.  Which means there’s no opportunity for me to set up a niche blog. 

No, no, just kidding folks, ahem.  What I meant to say was “I can’t be happy about this because it represents a heinous act.”

But it does give me an opportunity to experiment to see if I can move up in the SERPs for that term since I’ve now mentioned “how to kill dog for cooking” 3 times.

Now, if you search for “how to kill a blog” (no quotes) you’ll see that I’m on page 2, even though I wrote an article that includes that exact phrase.  Using the blog tips I’ve learned from Vic, Grizz, and Courtney, I can assume I’m on page 2 because of the number of articles that have been written on that subject and the fact that the sites (where the articles reside) have higher page rankings than BlogStruk.

So, I’ll simply celebrate the fact that I’ve learned enough about SERPs to write this article and hope that the person who typed in that search term made a typo.